Price: $16.99 - $11.02
(as of Feb 04, 2025 23:30:44 UTC – Details)
Here is the book that exposed the Daimler-Chrysler “merger of equals” as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade — and in a new epilogue chart its chaotic aftermath.
Publisher : Harper Paperbacks (June 19, 2001)
Language : English
Paperback : 432 pages
ISBN-10 : 0060934484
ISBN-13 : 978-0060934484
Item Weight : 12.8 ounces
Dimensions : 5.31 x 0.98 x 8 inches
Customers say
Customers find the book’s narrative engaging and well-written. They describe it as a fantastic read and highly recommended for anyone interested in automotive or business. The book provides excellent insights into Chrysler’s history and the takeover by Mercedes. Readers also mention that the book is eye-opening and intriguing.
AI-generated from the text of customer reviews
